We’re here to provide suggestions to help you publicize your Institute participation. We encourage you to supplement the exposure you receive through AHIP’s marketing efforts with your own communications and marketing messages. Our goal is to build mutually-beneficial awareness and excitement for the Institute, and for your involvement in our flagship conference.
Publicizing your sponsorship doesn’t need to be a complicated endeavor — just evaluate how this might fit into your existing marketing strategy. Does your company already have a social media presence? Does your website have an event calendar? Do you publish a newsletter? Collaborate with your colleagues in the departments responsible for these activities and solicit their advice on how you might be able to weave your sponsorship promotion into your everyday marketing activities.