Providing Personalized Care with Advanced Decision Management and Analytics
December 12, 2012
3:00 p.m. - 4:30 p.m. EST
Presented by Pegasystems, Inc.
in analytics and decision software — both in their capabilities and their
ease-of-use — have led to incredible customer service accomplishments,
improving the ways organizations provide value to consumers by enabling them to
personalize interactions, programs and assistance. To differentiate themselves in an
increasingly retail world and partner with customers in combating
overutilization and mounting costs, healthcare organizations are now applying
sophisticated analytics to their big data, thereby maximizing consumer
engagement in wellness activities, offering tailored product and program
recommendations, and providing individualized service.
This webinar will bring focus on predictive and adaptive
analytics and showcase examples where decision management has been applied to
improve operations and service. Hear about how analytics are made actionable
and used to personalize sales, service and care management.
In this webinar you will learn:
- How advanced analytics
has improved sales, service and brand loyalty with best-in-class examples from
some of the world’s most sophisticated consumer-focused organizations.
- How decision management
software and analytics are optimizing consumer engagement in wellness programs,
improving both health outcomes and CMS Star Ratings.
- How unified technology
marries analytics and process with user intent to create differentiated
Robert Walker, Vice President, Decision Management and Analytics, Pegasystems
Dayton, Senior Director, Healthcare, Pegasystems
Vice President, Decision Management & Analytics, Pegasystems
Walker is Vice-President Decision Management at Pegasystems. Prior to the
acquisition of Chordiant by Pegasystems in April 2010 he was responsible for
managing the strategic direction and development of Chordiant’s
industry-leading predictive decisioning technologies. As a member of the office
of the CTO Rob also provided support to Chordiant’s global sales activities and
partnership initiatives. He joined Chordiant when the company he co-founded in
2000, KiQ Ltd., was acquired by Chordiant in December of 2004. KiQ was a
specialist provider of decision management and predictive analytics software.
to joining Chordiant, Rob spent eight years in positions of increasing
responsibility with leading global information technology consulting firm
Capgemini. From 1999-2000, he served as Program Director for Capgemini during
which time he was responsible for the creation, development and evangelization
of technological innovations in the area of Information Capitalization
(business intelligence and predictive analytics).
holds a Ph.D. in Computer Science from Free University in the Netherlands
Senior Director, Healthcare, Pegasystems
Keith Dayton is currently the Senior Director for
Healthcare Solutions for Pegasystems. He
has been in healthcare information technology (HIT) for the past 16 years,
serving as EVP of Operations for ActiveHealth Management, General Manager of
Comprehensive NeuroScience’s Care Management division and EVP of
Click4Care. Keith’s HIT experience has
focused on designing, building, implementing and managing systems and programs
that leverage information and technology to improve clinical, operational and
financial outcomes. Keith has extensive
analytics experience and has worked with a wide variety of payers to develop
and execute patient-centric programs that have improved quality of care,
reduced clinical and administrative costs and enhanced
collaboration between payers, providers and patients. Prior to his experience in healthcare, Keith
was a Managing Director of American Airlines’ Cargo division. Keith holds a B.S. in Business from Southern
Connecticut State University and also attended the Marshall School of Business
at the University of Southern California.
The content presented in this webinar is solely attributable to the speaker and does not represent an endorsement by America's Health Insurance Plans (AHIP) of the accuracy of the information presented in the audio conference or any opinion expressed by the speaker.