Health Literacy

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coverHLBHealth Literacy and America's Health Insurance Plans: Laying the Foundation and Beyond
This publication explains the innovative approaches that 30 health plans have taken to providing easily understood, actionable health and benefits information for consumers.



statementAHIP Testimony on Health Plan Leadership in Advancing Health Literacy
AHIP submitted testimony for a July 19, 2011 roundtable meeting on health literacy sponsored by the Institute of Medicine. Our testimony focused on the importance of health literacy, health plan leadership in addressing health literacy, and common approaches that can serve as models to help other entities improve health literacy.


ToolkitHealth Literacy: A Toolkit for Communicators
Developed by AHIP’s Health Literacy Task Force for use by professionals charged with developing health literacy programs, plain language initiative, and member-experience programs is a toolkit that provides links to important resources for starting up health literacy initiatives.

 


New Tool Available for Health Plans to Assess their Health Literacy Programs

Developed by Emory University researcher Dr. Julie Gazmararian, working with the AHIP Health Literacy Task Force, this new tool allows health plans to assess their health literacy programs and to use the assessments in the development and advancement of their initiatives.

AHIP’s 2009 Health Literacy Series

Part I – “Health Literacy Overview and Steps for Implementing Your Own Program”

Part II – “Starting Up and Advancing Your Company’s Health Literacy Program”

Part III – “Health Literacy Campaign”

  • Aetna Health Literacy Campaign
    Carla Espinoza, LVN, C.P.H.Q., Aetna
    Health Literacy Initiatives
  • Terry Clark, Chief Marketing Officer, Enterprise Marketing, Ovations (a UnitedHealth Group company) 

 

Latest Resources

Health Literacy and America’s Health Insurance Plans: Laying the Foundation and Beyond - [PDF]

This publication explains the innovative approaches that 30 health plans have taken to providing easily understood, actionable health and benefits information for consumers.

Reports/Research/White Papers | Center for Policy and Research, Strategic Communications | 11/15/2013

Innovations in Medicaid Managed Care: Highlights of Health Plans’ Programs to Improve the Health and Well-Being of Medicaid Beneficiaries

In this report—an update to AHIP’s 2005 Innovations in Medicaid Managed Care book—we provide details about 17 health plan initiatives dedicated to improving the health and well-being of Medicaid beneficiaries.

Research | Center for Policy and Research | 03/04/2013

Health Literacy: A Toolkit for Communicators - [PDF]

Despite growing Information on the magnitude and consequences of low health literacy for quality of care and cost, including recognition that low health literacy is a factor that greatly affects health status, there has been little to assist organizations as they begin and advance their health literacy programs.

Now available for use by professionals in your organization charged with developing health literacy programs, plain language initiatives, and member-experience programs is a toolkit that outlines five fundamental steps to take. The toolkit provides links to important resources and may be especially useful for those just starting up their initiatives.

06/10/2010

AHIP Statement on HHS's National Action Plan to Improve Health Literacy

Washington, DC – America’s Health Insurance Plans (AHIP) President and CEO Karen Ignagni today released the following statement on the U.S.

Press Releases | Strategic Communications | 05/27/2010

New Tool Available for Health Care Companies to Assess their Organizations' Health Literacy Programs

(Atlanta, GA)  A new tool is now publicly available for health care companies to assess their organizations’ approaches to ensuring that communication with patients promotes consumer engagement, and to advance their health literacy programs.  Developed by Emory University researcher and highly respected health literacy expert Dr.

Press Releases | Strategic Communications | 03/15/2010