Sessions
Learn from renowned communications and business professionals as they address broad industry issues and the day-to-day challenges we all face. This year’s Communications Conference includes sessions with speakers including:
- Norman Ornstein, American Scholar, American Enterprise Institute
- Wayne Pines, President, Regulatory Services & Health Care, APCO Worldwide
After much success at last year’s Communications conference, back again are – the roundtable sessions which offer an opportunity to sit with your colleagues and delve into the issues we wrestle with every day. These sessions are being held on both days so you’ll have a greater opportunity to interact with your colleagues during these discussions. Some of these sessions include:
- Reputation Management – What works, what doesn't, in building and sustaining your company's reputation?
- Issues Identification – What mechanisms are companies using to learn about and deal with potential challenges and opportunities early on?
- Health Literacy – What features are health insurers building into their programs to assure clear health communication?
- On a Dime – What do you need to have in place at your company to address the realities – the ongoing, immediate deadlines of today's news cycles?
- Spending the Health Care Dollar – How can we best communicate the value provided by the health insurance industry in the health care system?
- The Anecdote – How can your company best share its perspective on challenging health care stories?