Traditional, telephonic care management alone is not enough to drive the desired outcomes in patient engagement, patient health outcomes, and care management productivity. In this session, learn how one health plan deployed a mobile care management approach to better engage members in clinical services. With this model, care managers work with patients through a mobile application on the patients’ smartphones or tablets that facilitates asynchronous communication and a personalized daily care plan. This solution has had positive results on member engagement, self-care, ease of communication between member and clinician, and health outcomes, driving thousands of savings per member. This mobile-enabled approach has had a profound effect on patients, care managers, and the organizational mindset toward patient engagement innovation.
We’re all health care consumers, purchasing everything from aspirin to prescription drugs to fitness wearables. As health plan members, we’re faced with budgeting monthly premium payments and managing out-of-pocket expenses. When it comes to physician and hospital services, we assume the role of patient. The common thread is that we’re always a customer. And, we’re customers with expectations set by an always-on, convenience-driven world where we have access to more and better information than we’ve ever had before. Managing the health care customer experience at the intersection of these financial and clinical handoffs is challenging every market stakeholder. How can our health care system – payer, provider and retailer – act like a system rather than a fragmented collection of transactions? Speakers in this session will address these convergence issues, and what needs to happen to replace health care consumer confusion and complexity with consumer confidence and contentment.
Health plans can improve consumer response and engagement by leveraging data science and machine learning. In this session, attendees will learn about consumer preferences for health care financial communications. The speakers will share the results of innovative approaches for consumer engagement, as well as lessons learned from working with payers on deploying these strategies and capabilities.
Employer-sponsored coverage is the bedrock of the health financing system and a frequent driver of innovation. They pick up the majority of the tab for the 156 million consumers who get their coverage through employer-sponsored health care. This session will explore the role and expectations of employers in the ever-changing health care market.
Technology will be at the center of the evolution of senior fitness-related benefits and experiences, providing biofeedback, curated on-demand program content, access to physical gyms of choice, and the creation of communities that motivate, connect and challenge consumers to remain active. In this session, speakers will share key insights into the behaviors, needs, and opportunities health plans should consider when developing fitness-related consumer engagement and retention strategies for the senior population.