5 Keys to Overcoming Medicaid Population
Engagement Challenges

  • November 19, 2021
  • 3:00 PM – 4:00 PM ET
  • Online

Medicaid enrollments have reached record levels due to economic hardship caused by the pandemic. However, despite the rising number of vulnerable Medicaid enrollees and associated healthcare costs, engaging those with unaddressed behavioral health needs and other chronic medical conditions continues to present significant challenges for health plans.

Complex Medicaid populations with social risks and other barriers that prevent them from engaging in high value care can drive significant avoidable costs due to high utilization of ED and inpatient stays. To effectively engage this population, health plans must overcome 5 key challenges related to identification of populations with unaddressed behavioral health conditions and chronic medical comorbidities, effective outreach, resolving social risks, program retention, and effective care coordination.

This webinar will present how an evidence-based, whole-person program leveraging advanced predictive analytics can overcome the five common challenges around identifying and engaging previously unaddressed Medicaid populations to deliver durable outcomes and cost savings.

Attendees will learn:

  • How sustained omnichannel outreach that meets members where they are can improve outreach and engagement
  • How to effectively identify and resolve social risks through ongoing screening and personalized SDOH support
  • How deep, trust-based relationships focused on each member’s needs and goals deliver superior engagement and outcomes
  • How a therapist-led, coach-guided model can address a whole person by coordinating care across social, medical and behavioral health needs


Robert Accordino, MD, MSc
Chief Medical Officer

Robert is a physician executive and passionate champion of mental health parity, currently serving as the Chief Medical Officer at Ontrak Health. In 2020, he was named to Modern Healthcare’s Top 25 Emerging Leaders list.

Robert previously served as the Chief Mental Health Officer of Quartet Health and the Chief of Psychiatry and Behavioral Health at CareMore Health System. In 2016, he was appointed by President Barack Obama to the White House Fellowship, a yearlong, non-partisan program founded in 1964 by Lyndon Johnson to foster public service and leadership development. In this capacity, he advised the Secretaries of Defense of the Obama and Trump Administrations on health care delivery, technology, and payment innovation for service members and their families. For this work, Robert received the Secretary of Defense Medal for Outstanding Public Service, among the highest civilian honors in the DOD.

Board certified in general psychiatry, he completed a fellowship in child and adolescent psychiatry at Massachusetts General and McLean Hospital of Harvard Medical School and a residency in general psychiatry at New York-Presbyterian Hospital of Weill Cornell Medical College. Robert continues to practice psychiatry and is a member of the faculty of Massachusetts General Hospital, Harvard Medical School.

Robert received an A.B. in Psychology, summa cum laude and Phi Beta Kappa, from Princeton University; an M.Sc. in Experimental Psychology from University of Oxford as a Fulbright and Rotary Ambassadorial Scholar; and an M.D. with Distinction in Research and Medical Education and as a member of the Gold Humanism Honor Society from Mount Sinai School of Medicine.

Judith Feld, MD, MPH, MMM
National Medical Director
Ontrak, Inc.

Judy leads clinical oversight and program innovation at Ontrak, bringing over two decades of clinical experience and 10 plus years of health plan leadership. Judy joined Ontrak in 2020, where she applies deep expertise in the successful implementation of behavioral health integration initiatives and innovative solutions in the care of vulnerable populations.

Prior to Ontrak, Judy served as VP, Behavioral Health of MVP Health Care, a multi-state health plan. Judy is a Distinguished Life Fellow of the American Psychiatric Association dedicated to advancing behavioral health care throughout the population health care continuum.

Judy received an M.D. from University of Pennsylvania; a Master of Medical Management (MMM) from University of Southern California; and a Master of Public Health (MPH) from SUNY at Buffalo.