To win business and drive growth in an increasingly competitive, rapidly changing market, health insurance providers need a deep understanding of their customers and a comprehensive view into their broker activities and sales pipeline across lines of business – be they self-insured groups, fully insured large groups, individual, or Medicare Advantage beneficiaries. The problem is, without a cohesive, comprehensive set of data, insurance providers don’t have the visibility required to proactively address opportunities and threats.
Health insurance brokers, sales leaders, and marketing teams need a comprehensive solution that automates the sales process while providing constant and clear visibility into how customers are interacting with them.
This webinar will discuss the technological challenges health insurance providers face maximizing acquisition across Self-Insured, Fully-Insured, Small Group, Individual, and Medicare Advantage lines of business. Attendees will gain insights into the emerging and legacy challenges that block health insurance providers’ visibility into their sales pipelines — and the missed opportunity in the marketplace. Additionally, attendees will learn how a 360-degree view of the health insurance provider’s sales pipeline can enable continuous learning and optimization and make sales and marketing teams more agile, more likely to meet projected goals, and more attuned to every market segment.
Senior Director of Sales Operations
Greg leads Sales Operations for Zipari, working on a daily basis with health insurance providers across the country to make health insurance easier for consumers to understand, purchase, and maintain. He has worked in the health insurance industry for the last 5 years, and previously worked at consumer-focused companies like Google.