Silver Surfers Continue to Make Waves in eHealth

  • November 09, 2016
  • 2:00 PM – 3:00 PM ET

Digital demands are impacting seniors’ coverage and provider choices in a crowded, commodity market that is literally growing by the day.

This session will examine and dispel persistent myths around the growing silver surfers trend. Silver surfers are people age 65 and over who use digital technology in their daily lives.

Webinar participants will learn about:

  • The myths about seniors’ use of ehealth, how they value it, and what they expect of a technology-enabled health system.
  • A leading healthcare organization will share a case study on how digital solutions are being applied at a health plan taking action now.


Jill DaileyJill Dailey, Managing Director, Accenture Healthcare Strategy
Jill is a Managing Director in Accenture’s healthcare strategy practice and works with domestic and international health insurance companies on growth and the transformation to consumer-driven business models. Jill brings over 15 years of experience consulting with clients on strategy, innovation, organic growth, and mergers and acquisitions across a variety of industries. Jill holds a patent for Accenture’s Merger Integration Methodology. In addition, Jill leads the Accenture Strategy Analyst Development Program in North America. In this role she is responsible for the recruiting, onboarding, staffing, development, and advancement of over 300 analysts, and serves on the North America Strategy Leadership Team. As a thought capital leader, Jill is the author of The Next eHealth Wave for Silver Surfers: Health Management, Silver Surfers are Catching the eHealth Wave, Preparing for Growth from Insurance Expansion: Who is the Newly Insured Health Consumer?, Growth Strategies in the New Reality: The Same Success Factors Really Do Still Apply, and The Growth Machine: Why it Pays to Build an In-House M&A Capability.


Brian KalisBrian Kalis, Managing Director, Accenture Digital
Brian is a Managing Director in Accenture’s Health and Public Service Practice in North America. He has 15 years of experience helping large health plans develop and execute on health sales & marketing, healthcare consumerism, and health management strategies and process architectures. Brian is responsible for bringing leading cross-industry digital practices to Accenture’s healthcare clients and is very active in authoring thought capital pieces.


Kathleen Ellmore photoKathleen Ellmore, Vice President, Engagement Sciences, Welltok
Kathleen has an extensive history with consumer engagement including with Proctor & Gamble, General Mills, AT&TWireless, she’s also perfected healthcare consumer engagement and has been speaking all over the country on the topic.


Hector Torrens photoHector Torrens, Vice President, Consulting Solutions, Welltok
Hector is a senior IT healthcare executive with deep experience leading large, integrated technology focused business teams. Prior to joining Welltok, Hector spent many years at Independence Blue Cross where he held a variety operations and strategy roles, and worked as a consultant for Anexinet, Alliance Consulting and Accenture.