Three Perspectives, One Goal:
Addressing SDoH More Effectively

  • December 04, 2020
  • 1:00 PM – 2:00 PM ET
  • Online

Social Determinants of Health (SDoH) – everything from housing and transportation to poverty and food insecurity – can impact up to 80 percent of health outcomes. Yet all too often, the response to SDoH remains disjointed, with partial solutions siloed within different sectors of the health care continuum — from health plan services and health care providers to socials services, community-based organizations and public health agencies. And with the COVID-19 pandemic, the profound impact of SDoH, especially regarding issues such as housing, food insecurity, health literacy, health inequities and mental well-being, is even more apparent.

This panel webinar will feature a representative from Onlife Health, Florida Blue, and PopHealthCare. After providing a brief introduction and history of SDoH, each member of the panel will share their unique point of view, providing insights from a clinical, data and frontline-of-care perspective respectively.

Panel members will discuss what a comprehensive solution for addressing SDoH looks like from their point of view and how the resources they bring to the table can be integrated with the rest of the health care continuum to create a more unified approach to SDoH. The panel will also discuss how COVID-19 is changing the way health care organizations address SDoH.

Attendees will:

  • Appreciate the key role data science must play in addressing SDoH on a more comprehensive level by quantifying and identifying the specific risk factors in each community and drive both member and population interventions more effectively.
  • Gain a better understanding of the structural weaknesses as well as new opportunities for addressing SDoH that COVID-19 has revealed.
  • See how the tools and resources being used to address SDOH are influencing health care providers to adopt a new approach to patient care that is helping them achieve better health outcomes.
  • Understand how community-based home-health services provide the local knowledge about social and environment factors to impact health outcomes and discover the root causes of poor health.


Catherine Bass, PhD
Director of Informatics
Onlife Health

Catherine Bass serves as the Director of Informatics at Onlife Health. Her areas of responsibility include data science, advanced analytics, reporting and survey science. She holds a Ph.D. in Health and Human Performance with an emphasis in Health Promotion and has 20 years of experience in the health and wellness industry, including a national award from the Center for Disease Control and Prevention for innovations in healthy behavior data collection. Her areas of expertise include measurement, incentive design, program planning and health behavior theory. Dr. Bass has authored articles for peer-reviewed and trade journals, speaks at industry conferences, holds adjunct faculty positions at several universities and is active in the data and technology industry in Nashville.

Chris Dodd, MD
Chief Medical Officer

Chris Dodd serves as the Chief Medical Officer, having overall accountability and oversight of all clinical functions for PopHealthCare, and leads the company’s effort to scale its national network of home-based advanced primary care medical care practices. He comes to PHC with a strong track record of creating successful partnerships with health plan and provider group partners, as well as experience delivering healthcare to vulnerable populations in the United States and around the world.

Kelli Tice Wells, MD
Senior Medical Director for Medical Affairs
Florida Blue

Kelli Tice Wells, MD, serves as Florida Blue’s Senior Medical Director for Medical Affairs. In this role, Dr. Tice Wells oversees the company’s health equity strategy and has responsibilities in the areas of corporate social responsibility and public health surveillance. She also serves as the clinical lead for Florida Blue’s COVID-19 response. Before joining Florida Blue in 2018, Dr. Tice Wells spent 17 years as a public health physician, serving in numerous leadership positions, including county health officer and state medical director for the Florida Department of Health. She is a member of the American Academy of Family Physicians and currently serves as the chair of the Deans Council, Brooks College of Health at the University of North Florida.

Leigh Ann Ruggles, Moderator
Chief Growth Officer
GuideWell Diversified Business Group

Leigh Ann Ruggles serves as GuideWell’s Chief Growth Officer, responsible for growth for GuideWell’s Diversified Business, including Onlife Health, GuideWell Connect and PopHealthCare. In her role, she is accountable for leading the development and execution of an integrated growth strategy for GuideWell’s family of diversified companies. Previously, Leigh Ann was responsible for client growth, retention and marketing at Onlife Health. Leigh Ann brings extensive experience in digital health, having led Sales and Client Success for MDLIVE, as well as sales, account management and marketing for Verizon Mobile Health. Leigh Ann started her career at Healthways, driving growth for both employers and health plan channel partners.