Value-Based Care Innovations:
The Role of Virtual Primary Care

  • August 19, 2021
  • 3:00 PM – 4:00 PM ET
  • Online

The COVID-19 public health emergency created severe strain on the health care system. Because of delayed care and reduced in-person visit volume, many patients have faced worse outcomes for treatable and preventable health conditions. Many primary care physicians have expressed concerns about undiagnosed conditions and lack of chronic condition management or behavioral health treatment. This presents an opportunity to reassess primary care delivery models that provide high value and increase access for patients.

This session will unpack a number of factors that have led to decreased access to care, specifically in primary care, behavioral healthcare, and chronic condition management. We’ll also examine how virtual primary care support can support a value-based care strategy that addresses the unique care delivery challenges presented by COVID-19.

Attendees will learn about:

  • Factors that drove decreased visit volume for primary care and the implications of foregone care
  • The connection between integrated primary care and improved clinical, behavioral, and cost outcomes, especially for chronic condition treatment
  • How an innovative health insurance provider, Priority Health, leaned into the market’s challenges to develop a virtual-first primary care plan
  • Principles to decrease costs for payers and patients while improving patient experience and outcomes
  • How virtual primary care practices are uniquely positioned to provide convenient care access while driving value-based care strategies


Vibin Roy MD, MBA
Senior Medical Director of Primary Care
Doctor On Demand and Grand Rounds Health

Dr. Vibin Roy serves as the Senior Medical Director for Primary Care at Doctor on Demand and Grand Rounds Health where he drives clinical organizational strategy and designs next-generation virtual care delivery models.

Prior to Doctor On Demand, Dr. Roy worked as an Associate Regional Medical Officer for CareMore Health where he launched primary care, behavioral health, and care management for a high-risk and vulnerable population within the Texas market. Previously, he served as Medical Director at the Parkland Center for Clinical Innovation (PCCI) and held a faculty position at Thomas Jefferson University in the Department of Family & Community Medicine.

He holds an MBA from Yale University, a Certificate in Public Health from The University of Texas Health Science Center at Houston, and an MD from the Medical College of Virginia.

Carrie Kincaid, MBA
Vice President, Individual Markets
Priority Health

Carrie Kincaid is Vice President of Individual Markets at Priority Health. In this role she leads the company’s portfolio of individual products, including strategy, product and market development, risk adjustment, sales and operations.

She has held numerous positions at Priority Health in the past 15 years and has been aligned to individual markets for the past 8 years. Previously, she led risk adjustment work across three markets, implemented the Affordable Care Act products for the individual markets, and led market research and competitive intelligence.  Her areas of expertise include profit and loss management, ACA regulation, strategic planning, and analysis.

Prior to joining Priority Health, Ms. Kincaid was a multi-service systems project manager at Aon Hewitt, based in Chicago, where she oversaw consulting services for 6 different clients supporting health and group benefits, defined benefits, and defined contribution.

Ms. Kincaid completed her Executive Master of Business Administration at Grand Valley State University in Grand Rapids, Michigan.