Value-Based Reimbursement: At an Inflection Point

  • April 10, 2019
  • 2:00 PM – 3:00 PM ET
  • online

Value-based reimbursement (VBR), despite being embraced by the Centers for Medicare and Medicaid Services (CMS) and health care industry experts, has to clear some perceived barriers before finding widespread success with health insurance providers. Health insurance providers are still deciding which approaches will be most successful and which challenges to tackle first.

The webinar will explain what industry surveys tell us about the state of VBR. Health care stakeholders (health insurance providers, physicians, health systems, etc.) all face different barriers to success with value-based models but co-depend on each other for their ultimate adoption. Our two subject-matter experts will provide an industry/market perspective and a “boots on the ground” viewpoint on value-based reimbursement.

What attendees will learn: 

  • What is happening in the market, and why
  • How are health insurance providers reacting to industry changes and the promise of value-based reimbursement
  • Why evidence shows there is no clear leader on which VBR programs work best
  • How health insurance providers can address internal and external challenges for success with VBR


Eben Harrell
Senior Editor
Harvard Business Review

Before joining Harvard Business Review (HBR), he worked as a foreign correspondent in the London bureau of TIME; as an associate at the Harvard Kennedy School; and as the head of thought leadership for L.E.K. Consulting. He is an award–winning reporter, writer, and editor. Having has published articles in TIME, The Economist, The Washington Post, Sports Illustrated, and other major titles. In 2017, he and UC Berkeley professor Dacher Keltner won the Warren Bennis Prize, which is awarded each year by the USC Marshall School of Business to the editor and author of the best article on leadership in HBR. Harrell holds a master’s degree from the University of St. Andrews and a bachelor of arts from Princeton University.

Harry Merkin
Vice President, Marketing

Harry Merkin has worked with both payers and providers through many dynamic changes in healthcare. He is currently responsible for Marketing at HealthEdge, including product marketing, demand generation and thought leadership.

Diane Pascot
Senior Sales Solutions Executive

Diane Pascot has extensive experience in the Healthcare industry with a focus on technology. Combined with her skills in sales, training and client services, Dianne has helped payers deliver consistently positive results including increased customer satisfaction and significant revenue growth.

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