Amy Heymans
Strategic Advisor and Experience Design, CitiusTech
Amy is a strategist who believes outcomes focused, human-centered and participatory design methods can guide us to envision and enact transformational change. As the founder and CEO of Beneficent, she focuses her passion for whole health, financial wellbeing, social impact, and sustainability to help organizations to clarify their purpose, craft a bold vision, and transform their organization in the direction of that vision. Amy is a big believer in learning and the power of community and networks to drive change and so is dedicated to life-long learning, teaching, inspiring people through events, connecting people through collaborations and sharing her inspirational message of designing a better world. Amy serves as Vice President of the board for An Orphan's Dream and as a board member for CoDesign Collaborative.
Most recently, Amy served as Chief Design Officer of United Healthcare, where she led a team of 100 to help people live healthier lives and help make the health system work better for everyone. Before joining United Healthcare, she co-founded Mad*Pow in 2002 and nurtured its growth for 20 years to become a leading global strategic design consultancy focused on delivering positive social impact and business outcomes. At Mad*Pow Amy served as Chief Experience Officer, executive board member and head of growth.