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Jeff Rivkin

Research Director, Payer IT Strategies, IDC Health Insights

Jeff Rivkin is Research Director of Payer IT Strategies for IDC Health Insights. In that role responsible for research coverage on payer business and technology priorities, constituent and consumer engagement strategies, technology and business implications for consumer engagement, front, middle and back office functions, value-based reimbursement, risk, and quality-based payment and incentive programs, among other trends and technologies important to the payer community.

Previously, Jeff Rivkin served for ten years as Enterprise Architect at CareFirst Blue Cross/Blue Shield, responsible for building business and technology alignment roadmaps for the ACA/HIX Health Reform, Mandated Implementations, PCMH, and Provider Network domains to ensure alignment of annual and tactical IT project planning with business goals. Mr. Rivkin has also worked at Magellan Health Services as Lead Data Architect, where he developed the Enterprise data models for the enterprise data warehouse and implemented data management processes and best practices. A former data base administrator, he also has consulting experience with Accenture, big data experience with Teradata, telecom experience with Verizon, and is an adjunct professor at the University of Maryland.