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Sherri Zink

Senior Vice President, Chief Data & Engagement Officer, BlueCross BlueShield of Tennessee

Sherri Zink is senior vice president and chief data and engagement officer for BlueCross BlueShield of Tennessee, which has 6,000 employees and serves more than 3.5 million members in the state and across the country.

She oversees enterprise information assets and leads the data and analytics center of excellence. As the chief data and engagement officer, Zink owns the corporate-wide analytics strategy and promotes data as a cross-corporate asset by turning information into action that results in healthier, more informed members.

While leading the Information Delivery division at BlueCross, Zink’s team earned numerous awards for its use of data to improve efficiency and quality, including:

  • 2021 CIO 100 Healthcare Leaders Award
  • 2021 CIO 100 Award for Blue of TN Voice Assistant
  • 2020 Digital Edge 50 Award for Member Net Promoter Score
  • 2019 CIO 100 Award for Spotlight (Employer Tool)

Prior to joining BCBST, Zink served as vice president of data and analytics for Optum and as director of reporting strategies for CIGNA. She has more than 30 years of experience in the health care industry serving in multiple roles at three major health care insurers. Her experience is primarily focused on clinical and financial data integration, clinical value-based reporting, customer consultation and account management.

She graduated from Covenant College with a Bachelor of Science with an emphasis in organizational management. Zink also holds an Associate of Science degree with an emphasis in information systems technology from Chattanooga State Technical Community College.