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David A. Asch, MD, MBA

by Jasmine Batchelor

March 29, 2019

Executive Director,
Penn Medicine Center for Health Care Innovation

David Asch is Executive Director of the Penn Medicine Center for Health Care Innovation. He is the John Morgan Professor at the Perelman School of Medicine and the Wharton School at the University of Pennsylvania. He practices internal medicine at the Philadelphia Veterans Affairs Medical Center, where he created and from 2001 to 2012 directed the Center for Health Equity Research and Promotion.  From 1998 to 2012 he was Executive Director of the Leonard Davis Institute of Health Economics. His research is in the area of behavioral economics and aims to understand and improve how physicians and patients make medical choices. He is an elected member of the National Academy of Medicine and he has received awards for teaching, mentorship, and scholarship.  He is also a co-founder of VAL Health, a behavioral economics consulting firm.