by Stephani Simmons
October 11, 2017
Chief Analytics Officer,
Dr. Ralph Perfetto brings over 20 years of experience creating innovative solutions for measuring the effectiveness of care, health plan performance, and patient outcomes. In his role as Chief Analytics Officer, Ralph is responsible for the strategic development and operationalization of Eliza’s consumer health data assets – including our proprietary Behavioral Intelligence asset – to ensure optimal engagement and impact. He also oversees the delivery of professional services in the areas of Strategic Analytics and Interaction Design.
Ralph has extensive healthcare-specific knowledge in managed care, risk analysis, and product adoption, based on his previous leadership role at Patient Insights Division of Optum, where he served as Vice President of Product Development and Population Health. Prior, Ralph co-founded Quality Metric, a health survey company acquired by Optum, and was a co-founder and Chief Operating Officer of Response Technologies, Inc., a leading provider of software and hardware solutions used to measure health risks, and provide immediate feedback reports to patients and employees engaged in wellness initiatives.
Ralph helped to commercialize the world’s most widely used patient-based health outcomes measurement tools (SF-12/36 v2®). He also co-developed patented data-driven, psychometrically valid, computer-adaptive health outcome tools used for managing disease and measuring patients’ physical and emotional well-being during various treatment options.
Ralph serves as an Adjunct Professor of Marketing for Worcester Polytechnic Institute and has published work in several peer-reviewed marketing journals. He holds a Bachelor of Science degree in Mechanical Engineering, a Masters of Business Administration, and a PhD in Business Administration, all from the University of Rhode Island.