by Jasmine Phiri
October 28, 2019
Senior Vice President, Health Services,
Veeneta Lakhani is the SVP of Health Services for Vida. Veeneta leads growth and execution for Vida’s payer, provider, and PBM sectors. Prior to Vida, Veeneta held multiple executive positions at Anthem Blue Cross and began her career in strategic consulting with McKinsey and Company. At Anthem, Veeneta was a Vice President in the Enterprise Network team and led the rollout of Anthem’s value based incentive program as well as the supporting population health services. She also held multiple senior operational roles focused on member service and quality. Veeneta has been deeply focused on innovative care models that have a real impact on the cost and quality of care while positively impacting human behavior to improve health. She has joined Vida to help individuals prevent and overcome common physical and mental chronic diseases through Vida’s offerings which combine digital therapeutics, care team support, bundled devices, and evidence based programs. Outside of work, Veeneta enjoys running, hiking, yoga, and spending time with her 2 daughters and husband.