Rachel Krasnow, MBA

Rachel Krasnow serves as the senior product marketing manager for HealthEdge’s care management suite of solutions called GuidingCare. In her role, she is responsible for ensuring that the rapidly evolving health insurance market understands the value GuidingCare solutions deliver, as well as representing the voice of the market to theGuidingCare product teams. Rachel is a seasoned business leader with a proven track record of architecting and executing high-growth marketing and business development strategies with healthcare and biotech organizations including Pall Corporation, the American Health Care Association, The Advisory Board Company (now Optum), and more.

She received her bachelor’s degree from Indiana University in journalism and Spanish and her MBA from Washington University in St. Louis.